The Nature's Variety line of natural pet products was developed by families who have been engaged in sustainable production agriculture for over 140 years - raising quality livestock and growing crops in America's heartland. For the past 30 years, we have been primarily focused on the meat processing business. Our experience in processing meats for human consumption gives us an ongoing advantage in providing superior, nutritional pet products.
Our Passion Our team is passionate about improving the health of your pet through better nutrition. With better ingredients and better nutrition, you can help your pet maintain proper body weight, reduce the risk of allergies, and enjoy a longer, healthier life by maintaining a healthy diet.
Our Quality Care We select the highest quality ingredients for the production of our nutritionally dense and bio-available diets and treats. Our natural, nutritious products are produced with integrity and care for the health of your companion animal. All of our products are 100% Satisfaction Guaranteed.
Rotate for Variety The Nature's Variety rotation regimen can play a role in building a healthier immune system, promoting dental health and addressing many common health concerns such as food intolerance, obesity, allergies, digestive problems and diabetes. Want to learn more about rotation benefits?
Philosophy Nature's Variety believes many commercially available diets targeted at life stages or special needs (e.g., puppy, senior, large breed, weight control) are in effect formulation corrections designed to overcome nutritional deficiencies inherent in largely grain based diets. These nutritional deficiencies arise from least-cost manufacturing practices that utilize large amounts of low cost grain by-products such as glutens. Glutens are generally included in kibble diets as a low cost option to increase the protein content of the food without adding more meat. For this reason Nature's Variety offers a nutritionally dense kibble formula that is appropriate for all life stages based on high meat protein content and whole grains.
Rotation
Nature's Variety Prairie Brand Dry Kibble Diets are designed to be rotated freely for variety and optimal nutrition. A growing body of scientific research recommends feeding variety, including fresh food. To rotate Nature's Variety Dry Kibble Diets, just change proteins each time (or every other time) a new product is purchased from your store. To learn more about rotation, click here.
Natural, Wholesome Ingredients
Meat protein is the first ingredient in each formula. Meat proteins make up over 40% of the ingredients in each production batch of Nature’s Variety. Most dry kibble diets are 25 to 30% meat or meat and bone products with some formulations even containing less than 10% or even no meat products. Nature's Variety Dry Kibble Diets are formulated to meet the needs of all life stages.
The grains present in these diets are only whole grains; never inferior grain fractions. All Nature's Variety products are naturally preserved with vitamins and herbal extracts, and sealed in oxygen limiting packaging.
Nature's Variety Dry Kibble provides over 50 trace minerals with a colloidal silicate called montmorillonite. Pet owners report that feeding Nature's Variety diets containing wholesome ingredients have helped produce better skin and coats, optimum weight control, and overall better health.
Bio-Coating
Nature's Variety has created a healthier kibble. Benefits of raw food (enzymes, probiotics, amino acids, and essential fatty acids) are coated around each kibble to provide the microbials necessary for optimum nutrient absorption.
Nature's Variety has pioneered this unique and revolutionary concept called BIO-COATING. All Nature’s Variety Kibble Diets are coated with our Freeze Dried Raw Diets which provides microbials necessary for optimum nutrient absorption.
BIO-COATING by Nature's Variety greatly increases enzymes, unaltered bio-available amino acids, essential fatty acids, vitamins and minerals that may otherwise be degraded during the processing necessary to produce kibble diets. The results are natural and nutritious health benefits for your pet.
Prairie Chicken Meal & Brown Rice Medley is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profile for All Life Stages.
* For dogs over 100 lbs. please contact your veternarian.
Sudden changes in diet can sometimes result in digestive disturbances. Do not overfeed regardless of the pet’s acceptance and eagerness. Overfeeding is the most common cause of digestive upset. Always introduce any new diet over a period of days, mixing with the present diet. Keep fresh water available at all times and offer plenty of exercise.
I have been using this dog food for several years and my dog, Tangi, is thriving on it.
2. Jean on 6/3/2011, said:
Not palatable.
3. Debbie on 4/23/2011, said:
My dogs love this food so much they leave nothing left in their bowls.
4. Carole on 3/30/2011, said:
Thank you for the quick service. Greatly appreciated. Carole S.
5. Douglas on 3/15/2011, said:
We sent in our order at 3:30pm on a Monday and the order arrived at our front door by Noon the nest day!!! For Free Shipping! We will be doing our pet food shopping here from now on and our Dog loves this food!
Homestyle Pork & Sweet Potato Stew - Nature's Variety Homestyle from the Prairie Canned Diet for Dog Food
•Wholesome & nutritious, with real pork, sweet potatoes, peas, carrots, and apples •Chunky stew in gravy – guaranteed to entice any picky eater •All natural with essential vitamins and minerals •Omega fatty acids for healthy skin and coat •Specially formulated for rotation feeding •Complete and balanced for puppies and adults
Homestyle from the Prairie Pork & Sweet Potato Stew for Dogs is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profile for Growth and Maintenance.
Amount of food your dog requires will depend on activity, age, environment, and breed. Feed at room temperature and refrigerate unused portion. Always provide access to clean fresh water.
ADULT: Feed 1 1/4 to 1 3/4 cans per 15 lbs. of body weight per day. PUPPY: Feed up to twice the adult amount to puppies.
1. William on 9/29/2011, said:
This is the favorite of the stews. Our pappions, Clouseau and Sassy, like all the stews, but this is the best. Ask them.
Homestyle Chicken Stew - Nature's Variety Homestyle from the Prairie Canned Diet for Dog Food
Hearty chicken stew in rich gravy
With brown rice, sweet potatoes, and spinach
Chelated minerals for better nutrient absorption
All natural with added vitamins and minerals
100% free of corn, wheat, soy, by-products, artificial colors, and preservatives
Complete and balanced for puppies, adults, and seniors
Homestyle from the Prairie Chicken Stew for Dogs is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profile for Growth and Maintenance.
Amount of food your dog requires will depend on activity, age, environment, and breed. Feed at room temperature and refrigerate unused portion. Always provide access to clean fresh water.
ADULT: Feed 1 1/4 to 1 3/4 cans per 15 lbs. of body weight per day.
PUPPY: Feed up to twice the adult amount to puppies.
Clouseau and Sassy simply love their Home style meals.
2. Thunchanok on 5/2/2011, said:
Looks yummy and smells great but my dog doesn't like it much. He will eat it only if he is starving.
3. Rebekah on 9/30/2010, said:
This looks and smells like human food. Why would I feed my dog something I wouldn't eat myself? My dog loves it.
4. Keena on 8/7/2010, said:
Love this food! Great meat and veggies compliment the kibble!
5. Allen on 5/15/2009, said:
I'm impressed with Nature's Variety products across the board, and this is one of my favorite products. It's one that my finicky eater loves. Solid nutrition but I've downgraded by one star wishing it would leave out the garlic powder and salt.
Homestyle Beef Stew - Nature's Variety Homestyle from the Prairie Canned Diet for Dog Food
Hearty beef stew in rich gravy
With barley, carrots, and green beans
Chelated minerals for better nutrient absorption
All natural with added vitamins and minerals
100% free of corn, wheat, soy, by-products, artificial colors, and preservatives
Complete and balanced for puppies, adults, and seniors
Homestyle from the Prairie Beef Stew for Dogs is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profile for Growth and Maintenance.
Amount of food your dog requires will depend on activity, age, environment, and breed. Feed at room temperature and refrigerate unused portion. Always provide access to clean fresh water.
ADULT: Feed 1 1/4 to 1 3/4 cans per 15 lbs. of body weight per day.
PUPPY: Feed up to twice the adult amount to puppies.
Homestyle Lamb Stew - Nature's Variety Homestyle from the Prairie Canned Diet for Dog Food
Hearty lamb stew in rich gravy
With oatmeal, carrots, and peas
Chelated minerals for better nutrient absorption
All natural with added vitamins and minerals
100% free of corn, wheat, soy, by-products, artificial colors, and preservatives
Complete and balanced for puppies, adults, and seniors
Homestyle from the Prairie Lamb for Dogs is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profile for Growth and Maintenance.
Amount of food your dog requires will depend on activity, age, environment, and breed. Feed at room temperature and refrigerate unused portion. Always provide access to clean fresh water.
ADULT: Feed 1 1/4 to 1 3/4 cans per 15 lbs. of body weight per day.
PUPPY: Feed up to twice the adult amount to puppies.
All of the homestyle stews are excellent. We've been using Natures Variety Home Style stews for three years and our dogs are extrememly healthy with good teeth and beautiful coats.
2. Rebekah on 11/10/2010, said:
Great ingredients and my dog loves the flavor. The cat hangs around hoping we'll let her have some too.
3. Keena on 8/7/2010, said:
Chunky with meat and veggies! Compliments the dry kibble! My dog loves it!
Sudden changes in diet can sometimes result in digestive disturbances. Do not overfeed regardless of the pet’s acceptance and eagerness. Overfeeding is the most common cause of digestive upset. Always introduce any new diet over a period of days, mixing with the present diet. Keep fresh water available at all times and offer plenty of exercise.
Great ingredients and palatability! My cats love it!
2. Susan on 10/25/2010, said:
All three of our cats love it! So good for them:)
3. Nancy on 10/4/2010, said:
I only feed my cat grain-free food since he was having stomach issues. The Nature's Variety Instinct brand along with Veterinarian prescribed enzymes has made all the difference.
4. Linda on 5/11/2010, said:
My cat loves it.
5. Jacqueline on 3/15/2010, said:
My cats love the food & it's good for them. Problem was bag arrived sealed in box with canned food. Bag was previously clawed open and kibble was all over the inside of the shipping box. Using it anyway - but be cautious with storage please. Will order again!
Nature's Variety Prairie Beef Stick Twist Dry Roasted Dog Chew Treat is an original natural dog chew treat formed by the braiding of three steer pizzles. Each Nature's Variety Prairie Beef Stick is about 9 inches long and 2 inches wide, weighing at least 2.1 ounces. These are a favorite dog chew treat your companion will get lots of enjoyment from while helping to keep teeth and gums clean!
Intended as a treat, not food. Supervise closely as overexcitement in eating or rapid consumption could result in choking. Do not overfeed treats or food as overeating is the most common cause of digestive upset. Wash hands with soap and warm water after handing any natural product.
Our Siberians go thru these pretty quickly - less than an hour. Not a very long-lasting chew for them, and therefore not exactly worth it for us.
2. Bodil on 12/29/2010, said:
These were my standard poodles Christmas present to have while the opening the "adult's" gifts. They kept them very busy!
3. Jennifer on 1/22/2010, said:
This is a great product! My dogs love it and it took care of tartar build up on the teeth. If you have an aggressive chewer monitor them with it, as it can easily be eaten in a very short amount of time, which can lead to upset stomachs.
Prairie Chicken Meal & Brown Rice Medley Dry Cat Food
High in chicken meal
Exclusive freeze dried raw Bio-Coating
Whole, hearty grains
No corn, no wheat, no soy
Specially formulated for rotation feeding
Complete and balanced for all life stages
Prairie Chicken Meal & Brown Rice Medley Dry Cat Food - is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profile for All Life Stages.
Sudden changes in diet can sometimes result in digestive disturbances. Do not overfeed regardless of the pet’s acceptance and eagerness. Overfeeding is the most common cause of digestive upset. Always introduce any new diet over a period of days, mixing with the present diet. Keep fresh water available at all times and offer plenty of exercise.
1. Sandra on 11/3/2008, said:
my cat doesn't like it...and he has never been like that before.
2. Jeanette on 4/21/2008, said:
I just started mixing it with the last of their food 3 weeks ago, but so far they love it. No loose stools or gas. Thanks!