Over 40 years of raw energy. Vital Essentials pet-rejuvenating
formula has been around since 1968. Company founder Gerry Nash is widely
regarded by his industry counterparts as the pioneer of the raw pet
food diet. He first discovered the benefits of a raw diet while
collaborating with nutritionists at national zoos and working with high
performance, exotic cats that toured in Las Vegas and throughout the
world. His formula for real meat, meaty bones and whole organ meats
revolutionized the industry and became the benchmark for raw pet food
all across the country. Transcending to the world of pet food, Vital
Essentials is now leading the way in raw pet nutrition and is proud to
be one of only a few pet food companies in the world who are USDA
certified.
Where most mainstream pet foods contain fillers,
grains, cereals, and rendered by-products, which are, for the most part,
indigestible and therefore provide little benefit to dogs and cats...
Vital Essentials is full of the good stuff that pets crave. Fresh
high-grade USDA meats, vital whole organ meats, and ground meaty bones
make up the perfect recipe for our ultimate, nutritionally balanced and
complete diet. Just like Mother Nature intended!
Vital Essentials supports and maintains:
Healthy digestive system Weight control Thick glossy coat Soft coats Firm muscles Healthy skin Strong bones Clean, white teeth Healthy gums High energy ...and a long, happy, healthy life.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Safe handling: Vital Essentials freeze-dried raw diets provide excellent nutrition for your pet. Because these meat products are raw, it is essential that food preparers take steps to maintain safety all the way to the feeding area. Practicing safe-handling methods in the home can reduce the risk of foodborne illness and keep your family healthy.
For your protection, please follow these instructions for safest use:
Wash hands thoroughly in hot, soapy water before and after handling raw pet food to prevent contamination.
Wash all utensils, counters and feeding dishes with hot, soapy water after each use or contact with raw meats products.
To maximize freshness, do not break orginal seal until ready to use. Remove as much air as possible when closing zipper and store in cool, dark place. Best if fed within 30 days after opening.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Safe handling: Vital Essentials freeze-dried raw diets provide excellent nutrition for your pet. Because these meat products are raw, it is essential that food preparers take steps to maintain safety all the way to the feeding area. Practicing safe-handling methods in the home can reduce the risk of foodborne illness and keep your family healthy.
For your protection, please follow these instructions for safest use:
Wash hands thoroughly in hot, soapy water before and after handling raw pet food to prevent contamination.
Wash all utensils, counters and feeding dishes with hot, soapy water after each use or contact with raw meats products.
To maximize freshness, do not break orginal seal until ready to use. Remove as much air as possible when closing zipper and store in cool, dark place. Best if fed within 30 days after opening.
1. Kathy on 10/29/2012, said:
My dog are eating like they have never been fed before, even my puppies. Coats are shinny and skin is wonderful.
2. David on 7/20/2012, said:
I like to feed raw, but don't always have fresh meat defrosted. I love these!
Vital Essentials for dogs is a must have for the owner who is dedicated to the health and well-being of their canine companion. In the wild, dogs are carnivorous predators and instinctively eat fresh raw meat, meaty bones and essential whole organs meats that naturally provide the vital balance of nutrients they need to thrive. The healthy benefits of Vital Essentials include promoting weight control, thick glossy coats, healthy digestive system, firm muscles, strong bones, white teeth, healthy gums, high energy and a long, happy, healthy life.
Beef tripe
Crude Protein, min. .............49%
Crude Fat, min. .................36%
Crude Fiber, max............... 1.2%
Moisture, max...................8.0%
Calories: N/A
Pet Weight
Recommended Amount
Vital Essentials Beef Tripe Treats are designed as a treat and are not intended to be fed as a complete and balanced diet.
Safe handling: Vital Essentials freeze-dried raw diets provide excellent nutrition for your pet. Because these meat products are raw, it is essential that food preparers take steps to maintain safety all the way to the feeding area. Practicing safe-handling methods in the home can reduce the risk of foodborne illness and keep your family healthy.
For your protection, please follow these instructions for safest use:
Wash hands thoroughly in hot, soapy water before and after handling raw pet food to prevent contamination.
Wash all utensils, counters and feeding dishes with hot, soapy water after each use or contact with raw meats products.
To maximize freshness, do not break orginal seal until ready to use. Remove as much air as possible when closing zipper and store in cool, dark place. Best if fed within 30 days after opening.
1. Kathy on 10/29/2012, said:
I use this as a training treat and in the confirmation ring at AKC shows. Not messy and they love it.
2. Cathy on 8/4/2012, said:
I've ordered some fresh-frozen raw green beef tripe, but these freeze-dried beef tripe nuggets are great for treats. My dog is crazy for them!
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
The above feeding guide is based on feeding 2% of body weight. Growing kittens and pregnant or nursing cats may require as much as 3-4% of body weight fed daily during early growth and high bio-performance requirement periods.
Vital essentials is formulated to meet the nutritional levels established by AAFCO Cat Food Nutrient Profiles for all stages.
1. Elease on 11/6/2012, said:
Only complaint was that the patties were really hard to break apart, but 3 of my 4 cats really liked it.
2. Marla on 10/24/2012, said:
patties are Very Dry. i crumble them in their wet food.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Safe handling: Vital Essentials freeze-dried raw diets provide excellent nutrition for your pet. Because these meat products are raw, it is essential that food preparers take steps to maintain safety all the way to the feeding area. Practicing safe-handling methods in the home can reduce the risk of foodborne illness and keep your family healthy.
For your protection, please follow these instructions for safest use:
Wash hands thoroughly in hot, soapy water before and after handling raw pet food to prevent contamination.
Wash all utensils, counters and feeding dishes with hot, soapy water after each use or contact with raw meats products.
To maximize freshness, do not break orginal seal until ready to use. Remove as much air as possible when closing zipper and store in cool, dark place. Best if fed within 30 days after opening.
1. Rebecca on 1/28/2013, said:
Nice hard patties. Can be easily broken into pieces. Excellent ingredients and quality. Simple recipe! Awesome product!
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Ground Turkey with Bone
Turkey Heart
Turkey Liver
herring oil
d-alpha tocopherol
mixed tocopherols
Crude Protein, min. – 38.0%
Crude Fat, min. – 29.0%
Crude Fiber, max. – 1.6%
Moisture, max. – 7.0%
Calories: 178 Cals per oz
Pet Weight
Recommended Amount
Add as a topper, supplement with your current food or feed as a complete meal.
Complete Meal Feeding:
(tightly pack each scoop)
3lb pet = 1 Scoop
6lb pet = 2 Scoop
12lb pet = 4 Scoop
24lb pet = 8 Scoop
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Ground Chicken with Bone
Chicken Heart
Chicken Liver
herring oil
d-alpha tocopherol
mixed tocopherols
Crude Protein, min. – 41.0%
Crude Fat, min. – 35.5%
Crude Fiber, max. – 1.2%
Moisture, max. – 8.5%
Calories: 193 Cals per oz
Pet Weight
Recommended Amount
Add as a topper, supplement with your current food or feed as a complete meal.
Complete Meal Feeding:
(tightly pack each scoop)
3lb pet = 1 Scoop
6lb pet = 2 Scoop
12lb pet = 4 Scoop
24lb pet = 8 Scoop
Supplemental Feeding
1-3 Scoops per meal
1. Melissa on 5/13/2013, said:
My Maltese loves this chicken topper! He licks the floor if any spills from his bowl. I do feed him some raw foods and his coat is so soft. He doesn't scratch or bite his coat. He gets so excited when he sees the bag. I will buy this product again.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Ground chicken with bone
chicken heart
chicken liver
boneless skinless chicken breast
raw organic goat’s milk
raw organic apple cider vinegar
herring oil
mix tocopherol
d-alpha tocopherol
Crude Protein, min. 41%
Crude Fat, min. 32%
Crude Fiber, max. 2%
Moisture, max. 6%
Pet Weight
Dry Food
Water needed
3
1/4 level
1 TBSP
6
1/3 heaping
2 TBSP
8
1/2 level
3 TBSP
10
1/2 heaping
3 1/2 TBSP
12
2/3 heaping
4 TBSP
14
1 level
5 TBSP
Suggested Daily Feeding Guildelines:
Feed up to double the amount for kittens and pregnant or nursing cats. Guidelines are based on 6.7% body weight, fed dry. Individual requirements may vary.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Ground duck with bone
duck heart
duck liver
duck gizzard
duck lung
boneless skinless duck breast
raw organic goat’s milk
raw apple cider vinegar
herring oil
mix tocopherol
d-alpha tocopherol
Crude Protein, min. 41.5%
Crude Fat, min. 29%
Crude Fiber, max. 2%
Moisture, max. 6%
Pet Weight
Dry Food
Water needed
3
1/4 level
1 TBSP
6
1/3 heaping
2 TBSP
8
1/2 level
3 TBSP
10
1/2 heaping
3 1/2 TBSP
12
2/3 heaping
4 TBSP
14
1 level
5 TBSP
Suggested Daily Feeding Guildelines:
Feed up to double the amount for kittens and pregnant or nursing cats. Guidelines are based on 6.7% body weight, fed dry. Individual requirements may vary.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Ground turkey with bone
turkey heart
turkey liver
boneless skinless turkey breast
raw organic goat’s milk
raw organic apple cider vinegar
herring oil
mix tocopherol
d-alpha tocopherol
Crude Protein, min. 42%
Crude Fat, min. 31.5%
Crude Fiber, max. 2%
Moisture, max. 6%
Pet Weight
Dry Food
Water needed
3
1/4 level
1 TBSP
6
1/3 heaping
2 TBSP
8
1/2 level
3 TBSP
10
1/2 heaping
3 1/2 TBSP
12
2/3 heaping
4 TBSP
14
1 level
5 TBSP
Suggested Daily Feeding Guildelines:
Feed up to double the amount for kittens and pregnant or nursing cats. Guidelines are based on 6.7% body weight, fed dry. Individual requirements may vary.
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Ground chicken with bone
beef liver
chicken liver
chicken heart
herring oil
mix tocopherol
d-alpha tocopherol
Crude Protein, min. 43.0%
Crude Fat, min. 27.0%
Crude Fiber, max. 3.1%
Moisture, max. 7.5%
Vital Essentials is comprised of 45% whole vital organs... more than any other complete and balanced raw diet. It’s all there...fresh heart, liver, lungs, kidneys, tripe, meat and bone. Virtually identical to the diet of an ALPHA animal in its natural habitat, Vital Essentials provides pets the opportunity to lead long, vibrant, healthy lives, just as they deserve.
Vital Essentials USDA Certified Pet Food is made with the finest ingredients that provide the essential, natural nutrition necessary for your pet's peak performance. Our nutritionally balanced raw diets meet the nutritional levels established by the AAFCO Dog & Cat Food Nutrient Profiles for all life stages. Vital Essentials contains the optimum free-range sources of dietary goodness and does NOT contain any added fillers, grains, colorings, antibiotics, hormones, or steroids.
Beef
Beef Tripe
Beef Lung
Ground Beef Bone
Beef Liver
Beef Heart
Beef Kidney
Beef Blood
Beef Fat
herring oil
d-alpha tocopherol
mixed tocopherols
Crude Protein, min. – 42.0%
Crude Fat, min. – 32.0%
Crude Fiber, max. – 1.9%
Moisture, max. – 7.5%
Calories: 194 Cals per oz
Pet Weight
Recommended Amount
Add as a topper, supplement with your current food or feed as a complete meal.
Complete Meal Feeding:
(tightly pack each scoop)
3lb pet = 1 Scoop
6lb pet = 2 Scoop
12lb pet = 4 Scoop
24lb pet = 8 Scoop
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