Three college students create a dog toy company while attending class…talk about productive.
While
attending college at the University of California at Santa Barbara,
three students (including myself) met inside the Harold Frank hall to
learn that we would be creating a “fake” product along with a “fake”
company for our course in entrepreneurism. After many brainstorm
sessions and a plethora of critical thinking, the team decided to stick
with our first and most simple idea…a dog toy. A dog toy so great and so
amazing that it would cure all the world’s problems. Well, that was our
goal.
The day of the presentation, the class sat in anticipation
to hear our words about the “pet world” and boy did we come through. To
make it even better, we actually produced a toy for the class and not a
single group in the history of the course did so for this assignment,
until we came along. By the end of the class, we were throwing a Dura
Doggie™ product to a high demand of students that were both thrilled and
shocked that they had a physical toy in their hands. The air was crisp
and the night was late, but energy was flying for the new Dura Doggie™
Company.
Soon after, we decided to take the small class project
and introduce it to the world…we had no idea what to expect. Would
people like it or would they turn their heads away? Luckily, the world
approved and the Dura Doggie™ Disc was thus born. The first store that
we ever got into (Dexter’s Deli) loved the product and was getting a
highly positive response from their customers…and the disc didn’t even
have packaging at this point.
With the new marketplace acceptance
and energized drive, the Dura Doggie™ team decided that they needed to
do more than just create dog products. They needed to create dog
products that would give back and they decided to do so by asking their
customers to “Chews Your Cause.” This indefinite campaign would allow
our customers to donate to various causes based on the color product
they purchased. For instance, orange Dura Doggie toys would represent
fighting diabetes and the Dura Doggie team would donate 20% of profits
towards that cause. And there would be more than one color and one
cause. In the end, their goal of creating dog products that would cure
all the worlds’ problem is all starting to come true.
Join our story of changing the world by purchasing a Chews Your Cause product today!
The Nebo Ball is an amazing treat-dispensing ball and fetch toy. Great for your dog’s mind and appetite, the ball dispenses food and treats of your choice. Ready for more? Grab your favorite ball launcher and give the Nebo Ball a toss! Perfect for indoors or out, the Nebo Ball will be your dog’s new favorite toy.
Part of Dura Doggie’s “Chews Your Cause” Campaign, the Nebo Ball comes in Pink, Blue, Green, and Orange colors. Based on the color you “chews”, we will donate 20% of our profits towards one of four charitable causes: fighting breast cancer, saving animals, saving the planet, or fighting diabetes. We invite you to have fun and support these causes at the same time!
The Beba Toy is the “World’s First all-in-one Treat Dispenser and Squeaker Toy.” Made in the USA from our special blend of FDA-approved rubber, this durable toy will provide hours of fun for your canine friend. Not at home? Take your pet outdoors and have a toss!
Part of Dura Doggie’s “Chews Your Cause” Campaign, the Beba Toy comes in Pink, Blue, Green, and Orange colors. Based on the color you “chews”, we will donate 20% of our profits towards one of four charitable causes: fighting breast cancer, saving animals, saving the planet, or fighting diabetes. We invite you to have fun and support these causes at the same time!
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