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Planet Dog - Wagging Tails Always Guaranteed
At Planet Dog, they pride themselves on being known as the pet industry's leader with proven socially responsible initiatives that bring people and dogs together for fun and mutual support. They "romp the romp" by providing financial resources to those in need, educating consumers about canine-related issues, creating an array of non-toxic and recyclable products, and keeping tails wagging.
Planet Dog's flagship initiative is the Planet Dog Foundation. The Foundation, whose philanthropic mission is to promote and celebrate programs that enable dogs to serve and support their best friends, receives 2% of every Planet Dog purchase. These vital funds, augmented by individual financial contributions and a growing endowment, are donated back to non-profit canine service programs nation-wide. In 2006 alone, PDF donated more than $100,000 in cash and product donations.
Their internal mantra of "think globally, act doggedly," keeps them focused on the higher cause of why they entered this industry... wagging, drooling, sniffing, snuggling, howling, romping dogs.
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